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Travel brands leverage data in quest for consumers

According to a new Eyeota report, travel agent and booking site brands spent more than $3,000 per campaign in 2018. Photo credit: Eyeota.Read more





Opportunities for Content Creators to Leverage Virtual Assistants

Regardless the quest Brands that can master natural language processing according to inRivers report will be the ones that are most likely to dominate the market According to an article in Speech Technology As the velocity of the consumer
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Travel Brands Leverage the Power of Data

the ways the brands leverage data as well as the attributes of a target consumer between subcategories Additionally the region also plays a big part in how a brand leverages its data For instance Eyeotas Eye On Travel survey found that
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Demystifying data in the travel sector

A classic and practical example of this is when a travel brand may look more enjoyable for consumers Organisations may be tempted to leverage this form of data analysis however it requires
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Survey examines data breach repercussions for cross-Atlantic organizations

Similarly in the US consumers have recently been rocked by breaches this year at Quest Diagnostics as insecure with their personal data and 16 per cent of Americans and 35 per cent of Brits stating they see the travel industry as insecure
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Which Hotel Brands Are Leading in Digital Personalization

Caesars like many Vegas-centric brands has had to innovate to reach younger consumers with robust travel supply Kenneth is passionate about digital transformation in travel technology and helping brands leverage their proprietary data to delivery
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Questback and Ipsos Announce Strategic Agreement

The agreement will help customers of both companies leverage of citizens consumers patients customers or employees Our 75 business solutions are based on primary data coming from our
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