Burger King, the fast food joint best known for its beef products, is about to offer an entirely meat-free burger. The company announced plans to offer …
Posts tagged as Burger King
Burger King isn’t the first fast food chain to bring an Impossible burger to market. According to a report in The New York Times, Burger King is launching the Impossible Whopper in stores in the St.Louis area with plans for a broader rollout later and not as part of some elaborate April Fools day prank.Burger King isnt the first fast food chain to bring an Impossible burger to market.
Thatd be White Castle, which is selling Impossible sliders at stores in the Northeast.Impossible Foods goes to White CastleBut Burger King would certainly be the biggest slinger of ground beef to go with a meatless patty maker.Impossibles largest competition in the meat-substitute market, the publicly traded purveyor of purely beef free patties, Beyond Meat, has a similar deal with Carls Jr. for its own version of a beef-less burger.The Silicon Valley-based Impossible Foods has been on a roll. They introduced a new version of their burger to much fanfare at the Consumer Electronics Show earlier this year, and have been locking in deals with higher-end fast casual restaurants and now large international fast food chains.
In the eight years since the company raised its first $7 million investment from Khosla Ventures, Impossible Foods has managed to amass over $389 million in financing — including a convertible note last year from the Singaporean global investment powerhouse Temasek (which is backed by the Singaporean government) and the Chinese investment fund Sailing Capital (a state-owned investment fund backed by the Communist Party-owned Chinese financial services firm, Shanghai International Group).It remains to be seen if this is a harbinger of things to come for Burger King and whether the fast food giant will embrace other alternative meat companies like the providers of fake chicken or cellular based meat substitutes like Memphis Meats.
Burger King has no problem zinging and prodding its rival fast food restaurants. Now, the chain is encouraging fans to 'burn' those rivals thanks to a …
Always hankering to start a fast food fight, Burger King launched an ad campaign for its new flame-grilled chicken sandwich Thursday that revolves …
Look out, McDonald's, Starbucks, Subway, Wendy's, and Burger King. Another fast-food chain is growing fast and rising in the ranks. It's in line to …